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Vickie Dickson
Business Strategist
Nail Your Niche Bootcamp - Day 3
Today is a breeze. You will plant your flag by updating your social bios to match your niche. Then tighten your website copy so ideal clients see themselves instantly. 🤩
Goal Today
- Update your bio on all social platforms to reflect your niche
- Add a clear CTA so people know what to do next
- Audit key pages on your website for clarity and problem focus
Bio Essentials
Spoiler alert 🚨 your bio is not about you - it is about WIIFM for your ideal follower.
- ➡️ Who you serve
- ➡️ How you serve them
- ➡️ Authority proof if there is room - certification, years, notable result
- ➡️ CTA - download, start here, book, DM
You have 150 characters on many platforms. Make them count. ✍️
Quick Templates
- Template 1: I help [who] solve [problem] so they can [result]. CTA: [freebie or next step]
- Template 2: [Role or method] for [who] - get [result] without [common pain]. CTA: [link]
- Template 3: [Niche statement]. Certified [cred if any]. Start here: [free guide or quiz]
Examples
- Helping moms not lose their s$%t since 2007 through courses and workshops based on Human Design. Certified ________. Start with my free ________.
- There is more to midlife than menopause. Stop going through the motions. Live your purpose today. Free Find Your Purpose guide 👇🏻
Prompts
- Who exactly do I serve and what problem do I solve
- What result can I point to that builds trust fast
- What is the one next step I want them to take - download, start here, book
Website Copy Check
- Homepage hero: state the problem you solve and for whom in one sentence
- Add a simple CTA above the fold - Start here, Free guide, Book a call
- Remove filler that is about you and not the client outcome
- Repeat the niche message across sections for clarity and consistency
Pro Tips
- Repetition builds authority - keep your message focused and consistent
- Use simple words your audience uses - skip jargon
- If space is tight, lead with the result first, then who, then CTA
Share And Feedback
Post your updated bio with #daythree for feedback and prize entry. 🏷️






